All the college students are heading back to the campus after a much-needed summer break. Clubs and organizations are setting up booths in the student union, using college swag to invite new students to learn more about their opportunities. While sororities and fraternities are placing orders for promotional items to recruit new members to join their organizations. 

It's a busy time for the campus, and Jessica, the Director of the Student Union, is helping all the different clubs and departments place their swag orders. You wouldn't believe the amount of swag everyone wants to order. Each department, club, and organization on the campus goes directly through Jessica, and the ongoing request for new year swag is starting to bog down her inbox.

The problem is.. most people that come to her to place their orders don't even know the meaning of swag!

So, Jessica decided to teach a class on the topic of swag and invite everyone on campus to learn the ins and outs of the term and how to use it for marketing purposes.  

Before the class, she needed to go through some of the basics of the term. 

The college swag meaning is “stuff we all get”. This swag meaning business refers to any branded item with a campus logo, mascot, or branded messaging. However, swag original meaning is a Scandinavian word that means to rock unsteadily.

Over the years, the term swag has taken many forms. The one that is the most persistent of them all is its reference to items that are branded with your logo.

Ready to learn more about the power of swag? Sit back, relax, and join Jessica for her four-week course on college swag. During the class, she'll walk every student and faculty member through the ins and outs of promotional items, so they can start placing their orders without her help.  

Ready to learn more? Class is officially in session!

College swag is the embodiment of campus spirit and pride, offering a tangible connection to your alma mater. From apparel to accessories, these personalized items allow you to showcase your school affiliation in a fun and stylish way.

1. Personalized T-shirts: Always in style, they can be branded with the college name and colors.
2. Branded Baseball Caps: Handy for sunny days, can be personalized with the college logo or mascot.
3. Customized Keychains: A small but useful item, that can be branded with the college name and logo.
4. Personalized Phone Cases: Can be branded with the college name, logo, or colors.
5. Customized Pencil Cases: A practical item for students, that can be branded with the college logo.
6. Branded Stress Balls: Can be personalized with the college's mascot or logo.
7. Customized Socks: Can be branded with the college's colors or mascot.
8. Personalized Sports Balls: Can be branded with the college name and colors for different sports like soccer, basketball, etc.
9. Customized Tote Bags: Environmentally friendly and practical, they can be branded with the college name or logo.
10. Branded Stationery Sets: Useful for students, these can include pencils, erasers, rulers, and more, all personalized with the college logo.

For Jessica's first week of swag class, all the students piled into a tiny conference room in the student union. Jessica gave everyone their own branded journal and a pen with the student union logo. Because it's not a class about swag if there's no swag, right?

The first week of the swag class was a basic overview of college swag gifts and the best giveaway items. She discussed some of her favorite giveaway items like water bottles, branded t-shirts, silicone phone wallets, and lanyards. Jessica explained the different types of designs you can and can't use on their campus, how to stay under budget, and how to choose the best giveaway items for your audience. 

Everyone was highly engaged in the lesson. They were taking notes in their new branded journals, asking questions, and learning more about swag than they ever thought they had. 

At the end of the session, she went around and asked everyone what their favorite giveaway items were and which ones they enjoyed the most. 

Everyone agreed that branded pens, backpacks, and cinch bags were some of the most useful promotional items they've received. 

Before the end of the class, she told everyone that the first 10 people that get to class first next week will receive a free branded cinch bag.

College promotional items serve as dynamic tools for boosting school spirit, promoting events, and fostering a sense of community. These items, often branded with the college logo or colors, are an excellent way to market your institution and create lasting impressions.

1. Custom Tote Bags: Practical and eco-friendly, ideal for carrying books and essentials around campus.
2. Branded Pens: Useful and cost-effective, great for distribution at college events or information sessions.
3. Custom College Stickers: Fun and versatile, they can be put on laptops, notebooks, or anywhere else to show off school pride.
4. Branded Frisbees: Ideal for outdoor campus events, encouraging fun and physical activity.
5. Branded Phone Grips: Trendy and practical, keeping phones secure while showcasing the college brand.
6. Custom Drawstring Bags: Lightweight and handy for carrying essentials during campus events or sports activities.
7. Branded Coffee Mugs: Perfect for late-night study sessions, a practical item featuring the college logo.

The following week was all about university promotional items and university swag ideas! When Jessica arrived at the board room, there was a line of about 20 people patiently waiting for her arrival. All of her students had their eyes set on receiving that branded cinch bag and decided to arrive 10 minutes before the class arrived. 

When everyone sat down, Jessica went around the room and handed the college promotional items to the first 10 people in line. She used this moment as a lesson and explained to everyone how promotional items for students can motivate individuals and push them to go out of their way to show up for events and meetings. 

She broke everyone into groups and had them create a presentation showing how they planned to use college promotional items for their next event or on-campus opportunity. One group came up with a plan to give away a free t-shirt for runners who signed up for their annual 5K. While another group decided to give away branded lip balms to everyone who came to their booth and followed them on social media.

Custom college merchandise provides a tangible expression of school spirit and a personal connection to the campus community. These items, bearing the college's name, logo, or colors, serve as memorable keepsakes or gifts, promoting the institution's image while fostering unity among students, alumni, and faculty.

1. Customized Hoodies: A cozy essential for every college wardrobe, perfect for showing school pride on chilly days.
2. Branded Keychains: A small yet significant token, useful and always within reach.
3. Custom Lapel Pins: Stylish and subtle, perfect for jackets or backpacks.
4. Branded Umbrellas: Useful during rainy seasons on campus, and a great way to display school colors.
5. Custom Bandanas: A versatile accessory that can be used in numerous ways, from headbands to handkerchiefs.
6. Branded PopSockets: A trendy phone accessory that's practical and showcases the college logo.
7. Custom Beanies: Keep warm during winter while showing off school colors and logos.
8. Branded Desk Accessories: Including mouse pads, desk organizers, and paperweights, useful for dorms or study areas.
9. Custom Sports Equipment: Branded footballs, basketballs, or baseballs for intramural sports or recreational use.
10. Branded Travel Mugs: For students on the go, a practical item that keeps beverages hot or cold while promoting the school logo.

Jessica was so proud of her students! They were all learning how to use college swag to the best of their ability. For the third week, she was ready to teach everyone about the power of custom college merch. Custom merch had a high-quality look and feel. It's a great tool to help the student union generate some additional revenue, and it could help many other departments and organizations raise money for events, students, scholarships, and more. 

During the third class, she also taught everyone how to order their custom giveaways and custom college merch through Swagmagic. It was a simple process. Everyone figured out how to use the platform to add their logo and order their favorites in bulk.

Near the end of the third class, Jessica started to get sad. She loved watching everyone come to the table with fun, innovative college swag ideas. She wanted to help everyone place their orders and help them brainstorm fun new ways to get their club or organization noticed on campus. If they knew how to order from Swagmagic, would they ever need her help anymore?

Swag items for college events serve as an exciting and effective way to build camaraderie, raise school spirit, and create lasting memories. These promotional items, often customized with the college's branding, are excellent tools for engaging attendees and promoting your institution during orientations, sports events, fairs, or alumni gatherings.

1. Customized Silicone Wristbands: An inexpensive but popular swag item, perfect for college events.
2. Branded Sunglasses: A fun and practical item for outdoor events.
3. Custom College Flags: Great for sporting events, fostering school spirit, and home decorations.
4. Branded Temporary Tattoos: A fun, temporary way to show off school pride during college events.
5. Custom Bottle Openers: Practical for tailgating or social events, can be customized with the school logo.
6. Branded Pennants: Traditional college memorabilia, perfect for creating a festive atmosphere.
7. Custom Event T-Shirts: Great for participants to remember the event and display school spirit.
8. Branded Noise Makers: Ideal for sporting events to boost team spirit.
9. Custom Drawstring Bags: Useful for attendees to carry event materials, and reusable for future occasions.
10. Branded Face Masks: In current times, a practical item that promotes safety and school spirit.

During the fourth and final swag lesson, Jessica was ready to give her students the ultimate test. Everyone was going to need to place an order for swag items for events like college graduation gifts all on their own. There was a big job fair at the end of the month, and everyone would have a booth. 

Her swag students got right to work, exploring the different products available. Some decided to go with big job fair swag ideas for a raffle, like a branded jacket or shirt. While others kept it simple and ordered custom water bottles and hand sanitizer for their table. 

All of the creative job fair ideas were unique and innovative. Jessica couldn't wait for all the branded college gifts to get to the office and to see how her students utilized the items to build connections with students. 

She couldn't wait to see how everything would turn out on the day of the event and she was finally ready to let her students graduate from their swag lessons. 

On the day of the job fair, everyone set up their booths, slipped on their custom t-shirts, and got ready to connect with the students on campus. The custom college swag was all perfect. There were branded water bottles, t-shirts, backpacks, and cinch bags. Even the smaller promo items like journals, pens, and lip balms were eye-catching and playful. 

Jessica was so proud of her students for everything they did. While she was sad she would no longer get knocks on her door looking for help placing orders or brainstorming new custom swag ideas. However, she knew it was for the better. She decided to have a custom swag session every year for the newbies looking to place their orders and get their brands noticed.